Belle & Betty illustration
Belle & Betty brand identity project for a local illustrator who sells greetings cards, notebooks with animal illustrations. The client wanted a handmade feel to their brand and to go with a hand lettered logo I created alongside some illustrated textures and icons. I created logo, style guide, which included fonts, mood board and colour palette, business and social media elements.
Client
Belle & Betty
Category
brand identity // art direction // print design
I approached Mary Hemingway Design to create the branding concept for my freelance enterprise specialising in illustrated greetings cards and accessories. Mary took the time to understand the nature of my business, it’s values and my vision for the branding. After initially creating inspirational mood boards she started her design work; offering me a variety of choices to take forward. The final products are better than I could have imagined. Mary’s specialism in graphic design and illustration has ensured that the branding is both contemporary, ideal for my market and fits my product line perfectly. Thank you so much Mary!
Nat Ellis, Belle & Betty
